Professional Networking Tips To Grow Your VA Business

What is the number one priority needed to grow your VA Business?

If you answered with anything other than finding clients, you would be wrong.

Finding clients to work with is the number one priority for any business owner, and a Virtual Assistant is no different. There are many very effective avenues of marketing.

What is the number one priority needed to grow your VA Business?

If you answered with anything other than finding clients, you would be wrong.

In this video, I'll discuss what a power partner is and why they are important to grow your Virtual Assistant business.

Hi, I'm Kathy Goughenour, business coach and trainer exclusively for virtual experts.

A power partner is someone who serves the same target market as you but offers a different service.

If your virtual assistant specialization is blogging for business coaches, who would make a good power partner for you?

Someone who builds websites for business coaches, someone who offers LinkedIn or Facebook advertising for business coaches, or someone who offers email management for business coaches could be the right power partner.

You get it. Someone who serves the same target market as you but in a different capacity.

You may also want to consider making power partners with someone who offers the same service as you but serves a different target market. To continue our example of the Blogger for business coaches, this person may want to make power partners with bloggers who work with real estate agents or nonprofit organizations.

Take time to identify people you may think would be a power partner who can help you grow your virtual assistant business. Start your search with any local or online networking group you have joined. You may also find ideal power partners through social media groups. Once you identify who you would like to create a relationship with, reach out to them.

Let them know that you would like to learn more about what they do and how you can support them.

As you develop the relationship, they will want to help you too. Creating the relationship is the key to developing a strong strategic partner.

I am sure you have heard that people do business with people they know, like, and trust. I would also add that people refer to people they know, like, and trust.

Building a network of strategic power partners will help you bring in new clients to grow your VA business. In return, you will be helping like-minded business owners to do the same. It is a win-win for everyone.

Once you establish these relationships, nurture them.

Find a system that works for you. You need to stay in touch with them regularly. It should be a combination of personal calls, emails, cards, and the like. You want to keep your name at the forefront of their mind so when they hear that someone needs help with a service you provide, they will refer that person to you.

The fun part about building power partner relationships is that you make friends along the way. These are warm calls, not cold calls trying to sell your service. It is a comfortable conversation with another business owner that is valuable for both of you.

Can you see how vital these power partners can be to growing a successful virtual assistant business?

To learn more about me and my Virtual Expert program, watch my free webinar at the link below.
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